Mercedes de Guardiola

Senior Communications Associate

About

Mercedes de Guardiola is a Senior Communications Associate at Luminary Labs. She is passionate about helping clients across industries develop new audiences and engage them through thoughtful storytelling. She’s excited to support the continued advancement of Luminary Labs’ community management, marketing analytics, and content marketing.

Mercedes honed her digital marketing skills in previous roles at the Accion U.S. Network and Black Duck Software. Prior to joining Luminary Labs, Mercedes helped companies transform their brands and product innovation strategies. She brought company stories to life for a wide range of clients, including Google, Merck, and Lagunitas Brewing Company.

Mercedes received her B.A. from Dartmouth College with a double major in History and Art History. A native New Yorker, she is always excited to work on innovative solutions to community challenges. Outside of the office, she serves on the Management Council of the New York Junior League, overseeing the organization’s community projects across the city as City Impact Council Head.

Mercedes enjoys listening to history podcasts, exploring new art exhibitions, and boxing. Her work on the history of eugenics has been published in Vermont History (Spring/Summer 2019), with a forthcoming book to be published in early 2023.